This service provides analysis of trends of customer activity and matches stock lines to an appropriate customer base. It provides means of targetting sales efficiently.

The solution may be used purely for analytical purposes leaving the application of the output to be manually followed-up by, for example, telecalling. Alternatively it may be employed to distribute sales publicity by mail or by e-mail.

A computer-based solution which provides analysis of customer activity by a variety of sub-setting (e.g. Geographical area, Age Group, Product Type) and provides reported output which may be used to interactively publicise offers to selections of targets or to produce a blanket flyer.

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